CFP: Future and Reality of Gaming (FROG)

I'm considering going to this one. It's a call for papers for the annual games conference in Vienna. All you need to know is that it's a games conference and it's in Vienna. Here are some additional details:

Vienna s annual Games Conference, Future and Reality of Gaming (FROG), offers an open and international platform for leading game studies researchers and scholars, game designers, researchers and scholars from various other fields, education professionals, and gamers from around the world. The main objective of the FROG11 is to explore the phenomena of applied playfulness in regard to questions of media competence, media convergence, the sociability of play and the impacts of games on future and reality of our culture.

FROG11 is jointly organized by the Austrian Federal Ministry of Economy, Family and Youth, the City of Vienna, wienXtra, the Singapore-MIT GAMBIT Game Lab, the University of Vienna, the Danube-University Krems and FAMUS. The Vienna Games Conference is a key element of the "Game-City". In 2011 the City of Vienna will host the high profile event "Game-City" for the fifth time, bringing together representatives of the games industry, non-profit organizations, academia and the general public to enjoy and discuss the current state of computer games, digital youth cultures and games research. Be a part when the magnificent Vienna Town hall converts into a vibrant playground for players, fans and games researchers.

The call for papers is just released.
http://bupp.at/en/service-en/frog/frog-2011/call-for-papers/

Deadline: 15th may 2011